Posts in Storytelling
Achieving Consistent Donor Recognition Design Standards: A story of success at Asheville-Buncombe Technical College

Consistency in terms of donor recognition need include only one overarching idea: a hierarchy of content and plaque sizes that align with categories based on gift amount. To maintain consistency, one party, usually the fundraising entity, should lead the donor recognition effort providing vision and final responsibility for carrying out the plan. However, success depends on effective collaboration with other stakeholders, including leadership, marketing, facilities, and the donors to be recognized.

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Transformational Giving: Delbarton names the Peter L. O’Neill ‘59 Alumni Center in historic Old Main

Working with the donor, the School, and the Abbey, Heurista designed recognition displays that contribute to historical and philanthropic storytelling in the building and showcase the transformational gift made by Rebecca O’Neill in honor of her late husband, Peter L. O’Neill ‘59.

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Experiential Design: enhancing the tie between mission, vision and values and the campus experience

Creating an authentic, memorable experience of a place is fundamental to building a sense of community that bridges generations. It is the place—and the experiences associated with it—that become the shared experience.

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Philanthropic Placemaking: What it means for a mission-driven community

Placemaking is a tool that can be used by nonprofit organizations to build understanding and affinity for their missions. It entails integrating the values and character of a community and crafting architecture, landscape, signage, and experiences that are aligned with the culture of the community.

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Wilbur and Ann Powers College of Business at Clemson

Clemson University engaged Heurista to assess the university’s donor recognition program, starting with naming opportunity policy, a consistent valuation system, and a tracking system coordinated through advancement services. With the endorsement of the president’s naming committee, campus planning, and the fundraisers, the entire strategy was revamped to clarify the design standards and greatly enhance the storytelling potential for all donor recognition. The new program was first applied at the Wibur and Ann Powers College of Business.

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Art for the People

Using Philanthrosphere®, Heurista worked with the fresco planning committee to provide a a virtual tour with media rich stories, multiple displays, and interconnected content. Now anyone can explore the fresco themes, models, artists, and donors in context with the larger Haywood congregation mission and ministry. The presentation is available online and is presented in the welcome center, providing interpretation for visitors. In addition to explaining the fresco, the portal provides recognition for those who have provided support for the project and encourages additional giving. The platform will grow with the project, serving as an archive of the design, creation, and evolution of the Haywood Street Fresco.

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Environmental Graphics Celebrate Innovation

In 2020 Phoebe Health, opened a new simulation and innovation center at Phoebe Putney Memorial Hospital in Albany, Georgia. Training in the Phoebe Health Simulation & Innovation Center will enhance patient safety and provide innovative opportunities for workforce development. In addition to team and individual training, new employee orientation takes place in the dynamic environment, introducing the mission, vision, and values of the health system.

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Donor Recognition Displays Stay Current with Community Stories

The Phoebe Foundation has been providing opportunities to give in southwest Georgia for decades. In the mid-1990s, during a substantial facility expansion, the Foundation launched the six bay donor recognition display known as the Distinguished Leadership Gallery. The bays are on the first floor connector between the main lobby and the outpatient center, a path travelled by patients, family, visitors and staff at Phoebe Putney Memorial Hospital. The displays are visible through the peaceful trees in the memorial plaza and on the second floor, elements of the Centennial Museum echo the design of the bays below.

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Digital Storytelling Platform Gives Hospital Foundation New Donor Communication Tools

Phoebe Health is familiar with the creative donor recognition displays and tailored philanthropic placemaking experiences Heurista provides. Through various iterations, we’ve been working with the Phoebe Foundation since 1996 and have had the joy of working on several Phoebe campuses. New leadership, a growing service area, and the need to engage audiences remotely during the pandemic paved the way for an experiment – truly virtual donor recognition.

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Food as Medicine: Donors support a new approach at Grady Health System

In what was an unused space in the parking deck outside the main entrance to Grady Memorial Hospital in downtown Atlanta, there is now a bright and welcoming spot to get a nutritious meal. The Jesse Hill Market opened in 2020 as a partnership between the Grady Health System, Open Hand Atlanta and the Atlanta Community Food Bank.

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