Posts in Stewardship
Transformational Giving: Delbarton names the Peter L. O’Neill ‘59 Alumni Center in historic Old Main

Working with the donor, the School, and the Abbey, Heurista designed recognition displays that contribute to historical and philanthropic storytelling in the building and showcase the transformational gift made by Rebecca O’Neill in honor of her late husband, Peter L. O’Neill ‘59.

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Experiential Design: enhancing the tie between mission, vision and values and the campus experience

Creating an authentic, memorable experience of a place is fundamental to building a sense of community that bridges generations. It is the place—and the experiences associated with it—that become the shared experience.

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Philanthropic Placemaking: What it means for a mission-driven community

Placemaking is a tool that can be used by nonprofit organizations to build understanding and affinity for their missions. It entails integrating the values and character of a community and crafting architecture, landscape, signage, and experiences that are aligned with the culture of the community.

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Outdoor Donor Recognition: Showcasing Community Where They Gather

This display uses the colors, shapes and fonts indicative of the Community First brand. Three clear panels are situated in the open exterior wall of the gathering space with translucent printed vinyl circles to recognize individual donors. The design allows natural light to come through and enhances color coming from the surrounding scenery.

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Roper St. Francis Women's and Children's Center

Heurista was asked to design and implement donor recognition for the Roper St. Francis Women’s and Children’s Center with the goal of designing a beautiful piece of artwork to complement the renovations to the space. The display uses ceramic sculptural elements and facilitates additions to the display as new gifts are received.

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Wilbur and Ann Powers College of Business at Clemson

Clemson University engaged Heurista to assess the university’s donor recognition program, starting with naming opportunity policy, a consistent valuation system, and a tracking system coordinated through advancement services. With the endorsement of the president’s naming committee, campus planning, and the fundraisers, the entire strategy was revamped to clarify the design standards and greatly enhance the storytelling potential for all donor recognition. The new program was first applied at the Wibur and Ann Powers College of Business.

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Environmental Graphics Celebrate Innovation

In 2020 Phoebe Health, opened a new simulation and innovation center at Phoebe Putney Memorial Hospital in Albany, Georgia. Training in the Phoebe Health Simulation & Innovation Center will enhance patient safety and provide innovative opportunities for workforce development. In addition to team and individual training, new employee orientation takes place in the dynamic environment, introducing the mission, vision, and values of the health system.

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Donor Recognition Blends with the Residential Atmosphere

The Phoebe Light House is a handsome brick building located on the edge of the Phoebe Putney Memorial Hospital campus, on a tree lined street in Albany, Georgia. It is a convenient respite for patients and families needing a home-away-from-home during cancer treatment. And it, like many other major projects in the community, was funded by gifts from the community.

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Donor Recognition Displays Stay Current with Community Stories

The Phoebe Foundation has been providing opportunities to give in southwest Georgia for decades. In the mid-1990s, during a substantial facility expansion, the Foundation launched the six bay donor recognition display known as the Distinguished Leadership Gallery. The bays are on the first floor connector between the main lobby and the outpatient center, a path travelled by patients, family, visitors and staff at Phoebe Putney Memorial Hospital. The displays are visible through the peaceful trees in the memorial plaza and on the second floor, elements of the Centennial Museum echo the design of the bays below.

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Naming Opportunities Can Demonstrate Organizational Commitment to Diversity, Equity and Inclusion

Nonprofits are subjected to persistent criticism around the practice of naming opportunities. The questions being lobbied are not new. Students, faculty, under-represented constituents, and the media have pointed to the disparities, if not the outright hypocrisy, in how naming rights are awarded. Who is being honored and why? Most often, the answer is the donor making the largest gift.

In light of the current focus on systemic racism, some organizations are considering naming rights removal often under daily pressure from the press. Many nonprofits are coming to terms with the risks inherent in the naming of institutional assets and facing the reality that ethical challenges may come from aligning with the ever-evolving legacies of individual, fallible people.

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