Posts in Recognition
Hammond School Innovation Center Supported by Philanthropy

Hammond School provides a unique pre-K through 12th-grade educational experience in Columbia, SC. The program focuses on character development, leadership, and experiential learning. The Innovation Center, completed in 2018, demonstrates the atmosphere where students at Hammond have the opportunity to learn and share experiences that go beyond what is available at many colleges. Education in facilities of this caliber is made possible through the support of philanthropists who support the school’s mission, vision and values.

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UAB Blazers - Community Support for the Team

A nearly unbelievable thing happened: for a while, there was no football at the University of Alabama Birmingham. This was a decision that rocked the university and the city, pulling them together in support of a sport that was integral to the community and its sense of place. Over a remarkably short time, the community stepped forward supplying the necessary enthusiasm and financial support to rebuild the football program at UAB.

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Child-focused Donor Recognition: Opportunities for Creative Design

Designing donor recognition for projects focused on children provides special challenges and special rewards. “Bright and colorful, playful, engaging, interactive…” are the first instructions we hear. If a brand manager or the architect is in the room, “integrated, coordinated, and tasteful” get added to the list. Facilities chimes in with “safe, durable, and easy to maintain.” The foundation reminds us, “we may need to add names later” and “it has to be cost-conscious.” Such was the case in Chattanooga, Tennessee but there is so much more to be said about the Kennedy Outpatient Center at the Children’s Hospital at Erlanger.

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Challenges and Advantages for Digital Donor Recognition


There are benefits and compromises inherent in the decision to use a screen to present donor recognition. A traditional donor wall allows a passive viewer to understand a considerable amount of information about the relationship between an organization and its donors without reading a single name. One can glean an idea of the number of donors from the size of the list. If a hierarchy of plaque sizes or categories is part of the display, those details let the viewer know that people give different amounts. The location of the display, the environment surrounding it, and the materials used to build it all help indicate the value the organization places on its donor. The best donor walls motivate the viewer to consider giving and explain how to make a gift.

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Interactive Campaign Recognition on School Playground

Heurista recently completed a fun, interactive campaign recognition display at Hammond School, a private K-12 school in Columbia, SC. We were engaged to create a donor recognition strategy for the 50 Forward: the Campaign for HAMMOND, a campaign list that would be represented in three locations on campus- the new Innovation Center, the lower school gymnasium, and the lower school playground.

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Latest Thinking Regarding Naming Opportunities

Naming opportunities are a key component in fundraising for major gifts. Organizations associate donor names with campus-based spaces, programs, funds and faculty positions. The science of using naming opportunities to motivate giving — and using strategy and policy to manage possible risks — is evolving. Heurista has been studying advances in cross-departmental coordinationrecognition policy, and design guidelines. We've gained valuable perspective by working with different types of institutions all across North America.

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National Public Gardens Day

Over the years, Heurista has enjoyed working with a number of public gardens, helping to develop donor recognition strategy that is integrated with the overall visitor experience. Today we honor public gardens! National Public Gardens Day was created in 2008, by the American Public Gardens Association and then partner Rain Bird, to drive local and national exposure to the importance of building vibrant, relevant gardens committed to community enrichment and environmental responsibility through community engagement, sustainable practices, and conversation.  

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