Conference Wayfinding at the Touch of a Screen

When it comes to wayfinding technology, a conference app can make all the difference with an organization the size of ADRP. The best part was that app usage began way before the conference even started. Being able to sit as a team with our phones and decide who would go to which sessions, was a useful planning tool. Once on site, being able to find where we were to setup our booth through "Maps" made hauling gear into the venue much easier.

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Establishing Meaningful Measures of Success for Donor Relations and Stewardship

Metrics is a hot topic within all fundraising fields. Measurement models have been established for monitoring the work of frontline fundraisers in order to assess the variety of activities performed as well as the schedule, pace, and outcomes of those activities. With this information in hand, choices can be made about which fundraising activities are most effective in achieving the desired donor behavior, most obviously giving.

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Anne Manner-McLartyComment
Christ School Athletic Hall of Fame

The Athletic Hall of Fame, housed in the indoor athletic facility at Christ School is receiving a lot of positive press, both for the amenities it provides and the historic storytelling it offers to the school community. A private Episcopal college preparatory boarding and day school for boys in Asheville, North Carolina, Christ School is proud of its athletic training programs, the competitive spirit of the student-athletes, and the Greenies success on the playing field. Heurista was referred for this work by one of the architects on the project. We contributed content development, design, and project management for the highly branded graphics throughout the facility, including an historical timeline, key rivalry stories, various recognition displays, and custom-built exhibit casework. Heurista partnered with Christ School alumni and specialty fabricator Nathan Ruffin, CEO of Hammerhead Design Build in Winston Salem, NC to execute the designs.

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Series: The donor is everything in donor recognition – true or false?

Organizations often misinterpret the concept of “donor-centric” and establish subjective goals like “surprising and delighting” donors. Then that becomes a measure of success. But while it’s always good to excel in the expression of gratitude, setting this as a goal is not a substitute for a fully formed donor recognition strategy. An organization must strive to achieve the greatest impact with the time and money invested — not just with the donor, but with its entire community.

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Series: Why donor recognition matters

Institutions of all sizes are strategic in their fundraising — and with good reason.

An organization needs money to survive, and they wouldn’t go into the process of raising thousands or even millions of dollars without a plan.

But just as valuable as convincing those donors to give, is recognizing their generosity. And that’s where so many organizations fall short.

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Catawba Valley Medical Center: 50th Anniversary Celebration

October 2017 marked the 50th anniversary of the Catawba Valley Medical Center. Heurista has worked with CVMC for more than a decade designing project-specific displays; a central philanthropy center recognizing cumulative, planned and annual donors; digital donor recognition; and an art program showcasing local artists. It was an honor to be selected to help celebrate the anniversary by designing semi-permanent graphics that connect the hospital to the community it serves.

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